Category Archives: web design

5 Tips for Choosing a Marketing Partner

February 3, 2012 – 10:11 am

In the course of my job I’m often faced with the question of price for work rendered — a fair question given the veil of complexity accompanies discussions of integrated marketing, branding, and digital strategy.  What kind of team should I work with?  What makes one agency better than another?  What’s included in my proposal, [...]

By Dora Lutz | Also posted in about xiik, advertising, customer service, interactive marketing, marketing, web development | Leave a Comment

Mutt Strut Site Design

July 1, 2011 – 12:37 pm

If every dog has its day, every good fundraising event should have a good website. Sure, you can set up an event and invite people to it on Facebook, send a press release to local media touting it, and design and print promotional posters at local businesses. But if you don’t have a dedicated website [...]

By xiik | Also posted in indianapolis, interactive marketing, web development | Tagged , , , , | Leave a Comment

Website Design & CMS: Fostering Media Connections

June 17, 2011 – 5:08 pm

Last year Fostering Media Connections, an advocacy group for children in foster care, needed a more effective web presence: it had to be easy to update with fresh content, it had to be easy to use for visitors, and it had to narrate their campaign and mission in an emotionally compelling way. FMC looked to [...]

By xiik | Also posted in public relations, web development | Tagged , | Leave a Comment

Holidayize Your Website the Right Way

December 7, 2010 – 5:21 pm

This year we have added a new technical term to our xiik dictionary — holidayize. Yes, holidayize. To us, this is simply the act of taking a website from normal to new by integrating holiday flair into its design.  A winter landscape, Christmas trees or even hanging up some lights on a banner graphic is [...]

By Josh Corken | Also posted in advertising | Tagged , , , | Leave a Comment

Support the Poster Pooch!

May 17, 2010 – 8:57 pm

A few weeks ago, the xiik geeks had a blast when we strutted our stuff with of our pooches, (or our loved ones’ pooches) on the track of the Indianapolis Motor Speedway for the Mutt Strut. Sure the weather was a little rainy, but that didn’t stop us, or thousands of others, from supporting the [...]

By xiiksarah | Also posted in about xiik, indianapolis, web development | Leave a Comment

Shaun White Snowboards, We Design

February 18, 2010 – 7:28 pm

Yesterday, Shaun White proved that he is the best at what he does—snowboarding. He pummeled the competition with his signature move, the “Double McTwist 1260,” which consists of two off-axis backflips while doing 3.5 full rotations, all in one jump! By the time he reached his last run, the gold medal was already his, but [...]

By Josh Corken | Also posted in interactive marketing, web development | Tagged , , , | Leave a Comment

How Netflix Revolutionized Movie Rental

January 19, 2010 – 6:49 pm

Everyone has heard of Netflix in some way or another by now. The ads are everywhere and the service has rapidly become a household staple for many.  I finally took the plunge myself and purchased a membership. Like me, most people used to drive to Blockbuster only to find that the movie they wanted to [...]

By Josh Corken | Also posted in advertising, customer service, interactive marketing | Tagged , , , | Leave a Comment

“Tis the Season to Change Your Website”

December 22, 2009 – 8:22 pm

Fa la la la la, la la la la! Well, you know how the song goes. As the holiday season rolls around, lately we’ve been noticing some significant changes to websites that aim to spruce up marketing (no pun intended?) and maybe catch the attention of a few more customers. This comes as no surprise, though. Just as countless [...]

By Josh Corken | Also posted in customer service, web development | Tagged , , | Leave a Comment

“Okay, my site is live. Now what?”

November 24, 2009 – 2:46 pm

Remember that one quote from the film Field of Dreams, “Build it and they will come?” Well, in the internet business that idea doesn’t translate well at all. We’ve seen this a thousand times: a business invests its hard-earned marketing dollars into a (hopefully) well-designed website and then groans that they aren’t getting the traffic to their site [...]

By Josh Corken | Also posted in advertising, interactive marketing, web development | Tagged , | Leave a Comment

Integrating “Green” into Integrated Marketing

October 12, 2009 – 7:33 am

If you’ve heard it once, then you’ve heard it a thousand times. “Go green!” everyone says at work. But, what does that really mean? Sure, you opt to print fewer funny pictures to hang on your office billboard, buy reusable cups for the water cooler and encourage everyone to ride their bicycles to the office, [...]

By Josh Corken | Also posted in advertising, interactive marketing, web development | Tagged , | Leave a Comment
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