Category Archives: marketing promotions

Commercials that won’t depreciate

January 18, 2011 – 7:33 pm

There is plenty of saturation in the television ad industry. With so many viewers watching TV around the clock each day, it is impossible not to flip through channels and find an interesting or funny ad playing for your favorite toilet paper. Some are memorable. And some become memes, with a jingle or a punch [...]

By Josh Corken | Also posted in advertising | Tagged , , | Leave a Comment

The Great “Firewall” of China

January 7, 2011 – 7:38 pm

Recently, I had the pleasure of visiting Seoul, Korea for the 3rd SIGGRAPH Asiaconference on computer graphics. The rest of the xiik geeks celebrated once they heard news I would actually be gone for a full month on an extended trip through Asia. (Because they were happy for me. Yes, that’s why.) After the conference [...]

By Josh Corken | Also posted in about xiik, social media | Tagged , , , , | Leave a Comment

Five Tips for E-Newsletter Subject Lines

November 4, 2010 – 5:58 pm

Take our poll and let us know what you think!  The answer that we’ve found through research and experience with our clients is surprising. Studies have shown that a direct e-mail subject line, like “B” above (“November 2010 News”) will most likely get the highest open rate. Many people have become inundated with e-news and [...]

By melissawz | Also posted in advertising, usability | Leave a Comment

Marketing is like…a bale of hay?

October 20, 2010 – 8:37 pm

A nine-year-old boy stood more than 20 feet in the air in a hayloft, stretching his hands out toward a rope swing. His friend below had just launched the long rope (which was strung from the very top peak of the barn) up toward the boy above. But just as the boy reached to grasp [...]

By melissawz | Also posted in about xiik, customer service, interactive marketing, testimonials | Tagged , , , , , | Leave a Comment

American Apparel is sexy. Really sexy!

March 5, 2010 – 10:18 pm

These past few years I have, sadly, been very out of touch with video games because adult responsibilities have occupied my time; but that hasn’t stopped me from occasionally reading about them. Recently, I viewed an article on MSNBC about games that integrate sex into their game play. Mass Effect, BioWare’s latest role-playing game, is [...]

By Josh Corken | Also posted in advertising, interactive marketing | Tagged , , , , , | Comments (2)

It’s the Strategy, Stupid

January 26, 2010 – 5:24 pm

Ok, so I don’t think people are actually stupid; I just know that not everyone takes the time to really understand marketing. Some people study engineering or computer science or excel in a craft. Others, like me, study public relations and marketing. One of the first things I learned is the importance of knowing your [...]

By xiiksarah | Also posted in advertising, indianapolis, interactive marketing, web development | Leave a Comment

Video and the Non-Profit Marketer

May 7, 2009 – 11:14 pm

Many new practices are borne out of necessity. And for non-profit organizations, that necessity is not surprisingly often survival on a bare bones budget. But in order to really flourish and grow, these organizations need marketing vehicles to both reach new audiences and engage interactively with existing ones. Enter social media. These online communities are [...]

By Christopher Maikish | Also posted in advertising, interactive marketing | Tagged , , , , , , | Leave a Comment
Follow

Get every new post delivered to your Inbox.