Category Archives: interactive marketing

The xiik Geek Weekend Extravaganza!

November 5, 2009 – 3:31 pm

The bossman, Topher, takes the geek experience to the next level yet again by planning a team building weekend, full of fun activities for our hardworking team here at xiik! Now, we aren’t just talking the Indianapolis office either. We’re flying in folks from as far as Los Angeles. Team building, of course, is important to [...]

By Josh Corken | Also posted in about xiik, indianapolis | Tagged , , | Comments (1)

The Dos and Don’ts of Social Networking

October 19, 2009 – 8:07 am

No matter who you are, if you’re reading this then you likely have some sort of connection to the social media world, whether it be Facebook, Twitter, LinkedIn, YouTube, Flickr, StumbleUpon – you get the idea. It’s everywhere! Kind of like zombies in that one movie with, you know, all the zombies. Anyways. My dad and [...]

By Josh Corken | Also posted in advertising | Tagged , , , | Comments (2)

Integrating “Green” into Integrated Marketing

October 12, 2009 – 7:33 am

If you’ve heard it once, then you’ve heard it a thousand times. “Go green!” everyone says at work. But, what does that really mean? Sure, you opt to print fewer funny pictures to hang on your office billboard, buy reusable cups for the water cooler and encourage everyone to ride their bicycles to the office, [...]

By Josh Corken | Also posted in advertising, web design, web development | Tagged , | Leave a Comment

Video and the Non-Profit Marketer

May 7, 2009 – 11:14 pm

Many new practices are borne out of necessity. And for non-profit organizations, that necessity is not surprisingly often survival on a bare bones budget. But in order to really flourish and grow, these organizations need marketing vehicles to both reach new audiences and engage interactively with existing ones. Enter social media. These online communities are [...]

By Christopher Maikish | Also posted in advertising, marketing promotions | Tagged , , , , , , | Leave a Comment

Online Advertising: Metrics vs. The Big Idea

February 24, 2009 – 4:41 am

In the ongoing effort to transform the online advertising medium into its audience captivating, market-sharing potential, there seems to be a growing philosophical argument and it appears as though we are supposed to take sides: Are you for metrics? Or are you for The Big Idea? At the second annual meeting of the Interactive Advertising [...]

By Christopher Maikish | Also posted in advertising, los angeles | Comments (4)

Flash Corporate Sites Dead?

February 22, 2009 – 12:00 am

We highly respect both the comment presented by ickydime and the incredible work that The Basement produces (so much so that we gave them our very first bold link in our blog).  Thank you for your comment.  Readers, if you haven’t taken the time to read their comment to our blog, please check it out.   [...]

By Topher Overstreet | Also posted in flash, indianapolis, las vegas, los angeles, usability, washington dc, web design, web development | Comments (7)

5 Signs You May Be Expecting Too Much from Your “Web Firm”

January 12, 2009 – 9:00 am

We frequently hear from clients, “My last web company was HORRIBLE!  Nobody even comes to the site and those that do come think it’s hard to use.  Now I can’t even get them to return my calls.  Can you give us a better-looking site that is actually user-friendly???!”  Hold your horses, Lucy.  It may have [...]

By Topher Overstreet | Also posted in about xiik, customer service, web development | Leave a Comment

Everybody Else Is Doing It…

October 13, 2008 – 9:00 am

You may ask yourself , “Geez…why does xiik have a blog??”  Is it because it makes us seem hip?  Is it to grab another spot on the main page of Google?  Is it simply because everybody else has one, so why shouldn’t we? We’re a interactive marketing firm.  It seems like what some of the other companies [...]

By Topher Overstreet | Also posted in about xiik, Uncategorized | Tagged , , | Leave a Comment
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