Monthly Archives: February 2012

There’s Something About the Mission

Scores of nonprofits operate under a mission with the highest standards to add value to individuals and society. When it comes to growing the organization and strengthening existing relationships, those same standards sometimes lack the benefits of a Fortune 500 marketing budget. But gosh dang — those nonprofit projects are ones that xiik loves to [...]

5 Tips for Choosing a Marketing Partner

In the course of my job I’m often faced with the question of price for work rendered — a fair question given the veil of complexity that accompanies discussions of integrated marketing, branding, and digital strategy.  What kind of team should I work with?  What makes one agency better than another?  How do I decide? [...]

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